Books and Workshops to build and sustain customer focus and service excellence throughout your entire organization.


Audio Article (MP3) - The Value of a Customer Focus Strategy

With Ray Miller

Free Customer Focus and Customer Service Article

This audio article is part of a telephone interview in which Ray Miller, the author of That’s Customer Focus, discusses some of the benefits and impact on your bottom line of implementing a customer focus strategy.


This MP3 audio is approximately 12 minutes in length. We apologize for the audio quality but as this was a telephone interview, the sound quality is not stellar but we have cleaned it up a bit and we think you will find it both interesting and helpful.


Click on the image below to start the recording.

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Enhance your Customers’ Experience and sharpen your Customer Focus to differentiate your organization and build long-term loyalty and profitability.


If you need help, check out our book, That’s Customer Focus!: The Overworked and Under-appreciated Managers Guide to Creating a Customer-Focused Organization.


Everything you need know and do to create and implement your strategy is covered in this great book. 



customer focus telephone interview.mp3